Brand and strategy
Brand is so much more than a logo. It’s what you do, how you do it and how you tell your story.
I help people understand where they are, define where they want to go and work out what needs to happen to get there. Sometimes this means a new name, logo or website. Sometimes it’s new services or partners. It’s always a different way of thinking and being.
Purpose, vision, values
Why do you exist? What do you care about? Where are you going? I work with your leadership, teams and audiences, customers or beneficiaries to redefine these foundational elements.
Language defines you. It shapes your culture. It connects you to the world. I’ll help you find the right words and then how to say them.
Marketing and communications
A brutally dispassionate assessment of your on and offline presence is a great place to start. You can then set about refreshing your website, social media, media relations and everything else. It might be painful, but it’s worth it.
Presentations and pitches.
I sharpen up presentations and hone pitches to make sure they land perfectly and do the job they’re supposed to. I can come in at the early stages when you need some fresh thinking and /or work with you all the way through to final draft and dress rehearsal.
Your response to a brief. Your ideas and creative. Your proposition and narrative.
How it all fits together. The sequence, the way it flows.
Skills, techniques and confidence. Connecting with and responding to your audience.
This is a bespoke service tailored to your specific needs – not generic ‘tips & tricks for a great presentation’.